Tired of News That Makes You Angry But Not Informed? Start Here.
A quick guide to what we do, why we do it, and why you should stick around.
Tired of News That Makes You Angry But Not Informed? Start Here.
The news cycle is designed to outrage you. The Sanity Project is designed to inform you.
If you’ve landed here, you probably already know the feeling. You open the news, and ten minutes later, you’re angrier, more anxious, and somehow less informed than when you started. Headlines scream. Pundits perform. Social media algorithms reward the loudest voices, not the most accurate ones.
That’s not an accident. Outrage is a business model.
This publication exists to offer something different.
What We Do
The Sanity Project is a weekly newsletter and podcast that cuts through the spin, the noise, and the manufactured outrage to give you what most media won’t: facts, context, and clarity.
We don’t cherry-pick stories to confirm a bias. We don’t sensationalize to drive clicks. We don’t tell you what to think — we give you the information you need to think for yourself.
Every piece we publish asks the same question: What is actually happening here, and why does it matter?
What We Cover
We publish across five areas — all connected by the same lens:
🇨🇦 Canadian Politics & National Unity From Alberta separatism to federal elections, equalization battles to party politics — we cover the stories shaping this country with context you won’t get from a 30-second clip or an outrage-driven tweet.
💰 Corporate Power & Economic Justice: Who really benefits from the policies being made in your name? We follow the money — billionaire tax breaks, supply chain exploitation, corporate influence on democracy, and the gap between what politicians say and what they do.
⚡ Energy, Environment & Infrastructure: Canada’s energy future is one of the most important and most distorted conversations happening right now. We cut through the ideology on all sides to look at what the data actually shows.
🤖 Technology, AI & Social Media: From Facebook’s algorithm to AI data centres to the spread of digital misinformation — we examine how technology is reshaping power, information, and democracy.
📰 Media Literacy & Critical Thinking: How does outrage culture work? How do you spot spin? How does a misleading headline travel farther than a correction? We pull back the curtain on the mechanics of modern misinformation.
A Few Examples of What That Looks Like in Practice
When the story broke about forced labour in Canadian supply chains, we didn’t just report the scandal. We traced who knew, who profited, and what the law actually requires.
When billionaire tax break stories flooded the news cycle, we stripped out the partisan framing and showed you the actual numbers — what’s real, what’s exaggerated, and what both sides get wrong.
When Alberta separatism flared up again on social media, we didn’t pile on or dismiss it. We laid out the economic math that separatist arguments depend on — and why that math doesn’t hold up.
When Manitoba announced AI data centre deals, we explained what that actually means for jobs, energy use, and who benefits — before anyone else was asking those questions.
This is what we do. Every week.
Who This Is For
You don’t have to be Canadian to read The Sanity Project — though we do start there, because Canada is where the stories are closest to home for us.
You do have to be someone who:
Wants to understand the world, not just react to it
Is tired of being manipulated by the media that profits from your anger
Believes facts matter — even inconvenient ones
Is curious enough to read past the headline
If that’s you, you’re in the right place.
How to Get the Most Out of This Publication
📬 The Newsletter — published weekly, delivered to your inbox. Each issue takes a story you’ve probably seen in the headlines and gives you the full picture.
🎙️ The Podcast — same rigorous approach, audio format. Great for commutes, walks, or anyone who prefers to listen.
📌 Notes — follow along between issues for sharp, bite-sized takes on breaking stories. This is where we react in real time — without the outrage.
One Last Thing
We’re not here to tell you what to think. We’re here to make sure you have what you need to think well.
Subscribe below. It’s free. And if you ever read something here that makes you say, “I didn’t know that,” share it with someone who needs to.
That’s how this grows. Not through algorithms. Through readers who trust us enough to pass it on.
— Bo Kauffmann, The Sanity Project
Published weekly. Free to subscribe. Canadian stories, global stakes.